Role overview

Account Manager

Requirements and responsibilities

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Details

  • Collaborate with the Sales Team to build trusted CPG relationships
  • Serve as the main point of contact for all pre and post sale activities including media planning, campaign reporting, optimization and performance
  • Create media plans matching partner goals and provide ad product offerings to partners
  • Provide weekly reports to advertisers with sound optimizations to improve campaign performance and achieve advertisers’ KPI
  • Lead CPG cadence calls to present campaign and category insights with a data driven approach; use data to tell stories to show impact of ad campaigns
  • Present compelling category and advertiser specific business trends and insights
  • Proactively pitch cross-sell and upsell opportunities to advertisers
  • Be a partner advocate during pilots and internal cross functional feedback sessions
  • Compile campaign wrap reports owing follow up and actionable takeaways
  • Partner with cross functional teams and spearhead the creation of the Quarterly Business Review; present campaign insights to CPG advertisers with an analytical mindset
  • Develop a deep understanding of Instacart’s evolving full funnel advertising suite and strategy
  • Actively participates in gap to goal planning and manages quota over multiple business units
  • Undergraduate college degree required (BA/BS degree in business, advertising, commerce, digital marketing or related field is preferred)
  • 3 + years of similar work experience
  • Proven track record of building strong customer relationships
  • Intermediate skills with Microsoft Excel, Google Drive (GMail, Docs, Sheets and Slides), Salesforce and Tableau. Mode is a plus
  • Knowledge of paid search, display, account management, ad serving, CPG or e-commerce
  • Ability to work independently, manage multiple priorities and take initiative in a high paced environment
  • Succeeds in an external facing role, confidently communicates with advertisers and key stakeholders
  • High attention to detail, exceptional organizational skills and creative problem solver
  • Comfortable analyzing data with the ability to interpret and tell a story in a client-facing role
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Browse stack
FocusAd SalesRole area
Seniority signalLeadCandidate level
StackSalesforcePrimary skills
Location1 accepted countryEligibility

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