Hightouch

Lead Product Manager, Agentic Personalization

Remote Product role with clear candidate location fit.

PostedRecently added

Eligible countries1 accepted country

Seniority signalLead

Work settingRemote

Accepted candidate locations

USA

Role overview

Readable role content extracted into sections for faster review.

Agentic Advertising Studio. Agents analyze performance, competitor creative, and brand guidelines, then assemble ad concepts across Meta, Google, TikTok, and LinkedIn.
Agentic Lifecycle Studio. Agents identify lifecycle opportunities, draft audiences, assemble on-brand email and SMS campaigns, and orchestrate them through Braze, Iterable, Salesforce, and Adobe.

Agent orchestration. 25+ specialized skills for audience building, content generation, campaign analysis, and multi-step workflow coordination.
Content assembly. Agents search existing asset libraries for reusable on-brand content before generating anything new, which is what makes output trustworthy enough for enterprises to ship.
Marketing and brand context. Persistent layer connecting customer data, brand guidelines, creative assets, and performance history so agents operate grounded in how the business works.
Real-time data infrastructure. Low-latency personalization API, sub-second audience evaluation, ML-powered optimization and recommendations, event pipeline processing millions of events daily.

Customer discovery. Deep engagement with product and growth teams at enterprise companies to understand how they personalize web and mobile today, and what would earn their trust in an agent-driven approach. Translate into a roadmap tied to revenue milestones.
Define the agent experience. What agents do autonomously (segments, variants, experiments, traffic allocation) vs. what needs human approval (production launches, brand-sensitive content). Design the feedback loop that builds trust over time.
Scale the GTM. Co-own pipeline, join customer calls, shape competitive positioning, partner with CS on implementation playbooks.

Zero-to-one track record. Products you built from nothing to meaningful revenue, ideally at a B2B SaaS company. Domain matters less than evidence you can find product-market fit under uncertainty.
Technical depth. Can evaluate architectural tradeoffs, debate infrastructure decisions with senior engineers, and reason about things like batch vs. real-time and caching strategies at the level of product decisions.
Commercial instinct. Think in terms of pipeline, conversion, and expansion. Build roadmaps that map to revenue targets.
Speed. Small team, high autonomy, tight cycles. We use AI heavily in our own workflows.
Cross-functional trust. This spans engineering, design, sales, CS, and leadership. You drive clarity from ambiguity.

Similar roles