Role overview

Developer Marketer (Agents)

Requirements and responsibilities

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About PostHog

  • PostHog Code, the only AI devtool that understands your product, not just your codebase.
  • A built-in data warehouse, so users can query product and customer data together using custom SQL insights.
  • PostHog AI, an AI-powered analyst that answers product questions, helps users find useful session recordings, and writes custom SQL queries.

Things we care about

  • Transparency: Everyone can read about our roadmap, how we pay (or even let go of) people, our strategy, and how we work, in our public company handbook. Internally, we share revenue, notes and slides from board meetings, and fundraising plans, so everyone has the context they need to make good decisions.
  • Autonomy: We don’t tell anyone what to do. Everyone chooses what to work on next based on what's going to have the biggest impact on our customers, and what they find interesting and motivating to work on. Engineers lead product teams and make product decisions. Teams are flexible and easy to change when needed.
  • Shipping fast: Why not now? We want to build a lot of products; we can't do that shipping at a normal pace. We've built the company around small teams – autonomous, highly-efficient groups of cracked engineers who can outship much larger companies because they own their products end-to-end.
  • Time for building: Nothing gets shipped in a meeting. We're a natively remote company. We default to async communication – PRs > Issues > Slack. Tuesdays and Thursdays are meeting-free days, and we prioritize heads down building time over perfect coordination. This will be the most productive job you've ever had.
  • Ambition: We want to solve big problems. We strongly believe that aiming for the best possible upside, and sometimes missing, is better than never trying. We're optimistic about what's possible and our ability to get there.
  • Being weird: Weird means redesigning an already world-class website for the 5th time. It means shipping literally every product that relates to customer data. It means building an objectively unnecessary developer toy with dubious shareholder value. Doing weird stuff is a competitive advantage. And it's fun.

What you will be doing

  • Running GTM for our Agents and AI Gateway products. These are brand new teams, building our newest and bravest products. Expect them to change and evolve as you take the lead on driving their success, from value prop to co-marketing. Expect to collab with other major devtools, drive beta adoption, and plan multiple major launches per quarter.
  • Owning launches from zero to done. You'll shape the story for these teams. That means crafting GTM plans, writing announcements, managing positioning, and supporting adoption long after launch day. You'll help new ideas succeed.
  • Being the voice of PostHog for engineers. You'll work closely with product engineers to make sure our products land well. The more comfortable you are decoding jargon and communicating with developers, the better.
  • Shipping. A lot. This is not a job where you write a strategy deck and wait. You’ll be shipping work every week — and learning fast from it. You'll be working across our Y Combinator and Startup programs, our most visible launches, our biggest customer comms, and more. And that's just on Monday.

Example public issues/projects:

  • Product Launch
  • Price Cut Comms

Requirements

  • Excellent writing, researching, and communication skills
  • Deep experience of the AI space, ideally using agents to ship.
  • Development experience, though not necessarily in a formal role - vibecoded side projects still count
  • Experience targeting developers as customers or writing for technical audiences
  • Experience running email campaigns, GTM campaigns, sales enablement

Requirements

  • Familiarity or experience working with devtool products
  • Experience working as a product marketer, growth marketer, or content marketer
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StackSQLPrimary skills
Location38 accepted countriesEligibility

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