Actian
Head of Developer Marketing
Remote Developer Marketing role with clear candidate location fit.
PostedJul 4, 2026
Eligible countries1 accepted country
Seniority signalLead
Work settingRemote
Accepted candidate locations
USA
Role overview
Head of Developer Marketing
Requirements and responsibilities
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Key Responsibilities
- Build the developer acquisition programs from the ground up and establish repeatable growth channels.
- Develop content strategies that drive developer discovery and product adoption, including technical tutorials, code examples, benchmark content, videos, AI-assisted content workflows, and SEO/AEO.
- Identify and scale modern developer channels including developer newsletters, creator partnerships, technical communities, Reddit, Discord, Dev.to, Hacker News, GitHub, YouTube, and emerging AI-native channels.
- Work directly with product, engineering and support teams to understand user journeys, remove onboarding friction, and improve activation rates.
- Design and measure the complete developer funnel from awareness through product usage and expansion.
- Build programs that convert developers into advocates through community, content, and product success.
- Partner with sales and product teams to support the transition from product-led adoption into enterprise opportunities where appropriate.
Preferred Background
- Experience marketing technical products to developers.
- Experience launching developer tools, APIs, SDKs, databases, infrastructure products, AI tools, cloud services, or open source projects.
- Strong understanding of how developers discover, evaluate, and adopt new technologies.
- Experience building developer acquisition and activation programs.
- Experience creating technical content personally, including tutorials, demos, documentation, videos, blogs, benchmark content, or code samples.
- Ability to understand and communicate technical concepts including databases, APIs, AI/ML systems, application development, vector search, RAG, agents, or cloud infrastructure.
- Experience operating in early-stage, pre-product-market-fit, or category-creation environments is highly valued.
- Experience building something yourself, whether software, open-source projects, technical content channels, communities, or startups, is highly valued.
- Candidates should demonstrate curiosity and preparation. We expect finalists to understand Actian, our products, and our target developers before interviewing.
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